Unicorn Games on iOS in Middle East: Q3 2024 Performance

In the third quarter of 2024, the unicorn games category on iOS in the Middle East showcased varying trends in downloads, revenue, and active users, according to Sensor Tower data.

My Little Pony: Harmony Quest from Budge Studios experienced a peak in weekly revenue at approximately $548 in mid-July, followed by fluctuations, ending the quarter around $248. The game saw its highest weekly downloads of 768 in late July, with a gradual decline to 509 by the end of September. Active users started the quarter at 2.5K, with a slight dip, closing at 2.2K.

TutoTOONS's My Baby Unicorn saw a significant spike in weekly revenue to $434 in early August, before stabilizing to $231 by the end of September. Downloads were relatively low, peaking at 136 in mid-July and tapering off to 35 by quarter's end. Active users followed a downward trend from 183 to 66 over the quarter.

Kpopsies - My Unicorn Band, also from TutoTOONS, experienced a notable revenue increase to $365 in late July, with fluctuations thereafter, ending at $172. The app's downloads saw a consistent decrease, from 103 at the start of July to 48 by the end of September. Active users decreased from 259 to 173 throughout the quarter.

For Baby Games for 2-5 Year Olds! by IDZ Digital Private Limited, weekly revenue peaked at $185 in late July, before settling around $50 at the end of September. Downloads were highest at 152 in mid-July, declining to just 11 by the end of the quarter.

Finally, Pony Sisters Pop Music Band, another offering from TutoTOONS, had minimal activity with revenue peaking at $59 in late August. Downloads were negligible throughout the quarter.

These insights highlight diverse performance trends within the unicorn games category, with more detailed analytics available from Sensor Tower.